Obasan
Mail-outs

Obasan is an organic mattress company specializing in producing mattresses, pillows, and bedding products using organic and natural materials.

The company has a minimalistic graphic design, with clean shapes to create a visually uncluttered and orderly composition. The use of a limited colour palette allows key elements to stand out.

Purposeful imagery complements this approach by focusing on meaningful and relevant visuals, ensuring that every element serves a deliberate and thoughtful role in communicating the intended message.